The media is an important source of information through its news segments, entertainment and allows for exchange of our ideas, suggestions and views for related matters. Media refers to links such as mass media, broadcast media, print media and the web media.
Role of media:
The mediaincreases public awareness,collects views, information and attitudes towards certain current issues.
The media is the most powerful tool of communication in the emerging world and increases awareness.It manifests itself via television, radio, books, magazines and newspapers. Through them we collect some knowledge and information in some way or the other. Without the media, societies would be isolated, from the rest of the world.
